4C Homes are the latest business to join council’s advertising scheme.

From left to right: Fiona Poole (4c Homes) Simon Parton (4C Homes) Councillor Lee Carter (Cabinet Member for Commercial Services and Regeneration and Councillor Derek White.

4C Homes are the latest business to join council’s advertising scheme.

The signs have been placed on the Cuckoo Oak and Madeley roundabouts to help raise the profile of new 4C Homes development in the area.

4C Homes specialise in the development and building of high quality, Eco-Friendly residential homes. One of the company’s latest developments includes is Alver in Madeley which includes three and four bedroomed homes. With many new green building techniques available they have carefully combined the very best of these into each and every one of their homes. From air source heat pumps to rainwater harvesting systems.

Simon Parton, Founder and Director of 4C Homes said: “We are delighted to be working in partnership with Telford & Wrekin Council, by displaying our signs and advertising around the Madeley area.

“Our new development in Madeley meant we wanted to take a local advertising approach. This was an ideal opportunity for us to place these signs on high traffic volume roundabouts and we are very pleased with the look.”

Councillor Lee Carter, cabinet member for Neighbourhood, Commercial Services and Regeneration said: “Telford & Wrekin Council is committed to tackling climate change and we are delighted to see innovative businesses like 4C Homes bring sustainable, energy-efficient homes to our borough.

“Our local advertising options offer businesses the chance to advertise on one, or more, of the roundabouts in the borough by from having their name, logo and a brief message put on to signs that are then erected on to their chosen roundabout.

“Thousands of people travel on the roads in Telford and Wrekin every day, from the 165,000 local residents to the 3.5 million tourists visiting the town's attractions and attending exhibitions and conferences every year.

“The roundabout may be close to the business’ premises or on a roundabout that has a large traffic volume circulating around it for maximum brand exposure. The money generated from the advertising scheme helps to fund vital front line Council services.”

In a survey of 1,000 local residents, 84 per cent of people recalled seeing a sponsorship sign on our roundabouts, and market research shows that 85 per cent of existing sponsors would recommend the opportunity to a colleague or business associate.

For anyone interested in finding out more about advertising in Telford, can call 01952 380522 or visit www.telfordbusinessservices.co.uk

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